Holly Archer Boswell

Account Manager

  • Holly Archer Boswell
  • What do you actually do at D3?

    Annoy Kali, just kidding. I help get brands and their products out there into the market! Whether it’s across Facebook, Google, TV or radio, I help plan, manage, and report on client activity.

    What makes you invaluable to D3?

    I live for innovation; I love trying new things and sharing these with my team members and clients. Whether it’s market updates, new platforms or trying something completely different, I’m here for it! Thinking outside the box is something I pride myself on and I love sharing these ideas with clients. Bouncing around the world, I have worked on the supplier, client, and agency side, so I have seen all sides of the industry. This gives me a unique perspective on clients and what I think they can do to improve their performance.

    What do you do to put your clients’ needs and results first?

    I am always looking into what we can do to improve client experience and their results. If it’s a new addition to the reporting dashboards, I will build it, if it’s a new platform, I will learn everything about it. I love learning and I am lucky enough to be in a job that lets me do that!

    What has been your biggest success since joining D3?

    Coming from a purely digital background, I think my biggest success has been diving headfirst into the deep end of above the line advertising. When I started at D3 I had no clue what a TARP was, now I’m out here with my own Adstream account uploading content and briefing in TV stations.

    What D3 value do you most align to?

    INNOVATION – Should really be my middle name at this point. Let me try out all the new shiny things.

    If you had a superpower what would it be?

    Growing up I wanted to be Dash from The Incredibles, so I would have to say superspeed. Getting from point A to point B without having to use my Auckland Transport App would be helpful.